Technogym’s Türkiye Branch Is Now Open

The Experience Centre of Technogym in Istanbul was opened on Wednesday, October 26. Nerio Alessandri, Founder and CEO of Technogym, and Vittorio Zagaia, Head of the Türkiye Branch of Technogym, hosted the opening that was attended by prominent figures of social life.

Speaking at the opening, the founder and CEO of the brand, Nerio Alessandri, said about the experience centre opened in Istanbul, “Türkiye is a critical market for our brand. Having been active in the Turkish market for 15 years, Technogym not only sells products here with our strong business partner but also offers wellness solutions under a holistic approach, adding labels and localizing the Technogym culture. With its stores many other parts of the world, Technogym is a world brand personally used at 400,000 households and present in 80,000 wellness points, where 55 million users exercise. Allowing you to explore the Technogym ecosystem consisting of smart equipment, digital services, on-demand exercise options, and applications that allow fully personalized training anytime and anywhere, the 1500 square meter Experience Centre invites its users to have the Technogym experience.